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It's not hard to choose a paint color.
What's hard is knowing who you are and what you want to do with all that baggage.
You have two kinds of baggage.
Color baggage is your unconditional baggage.
The colorful memories, emotions, reactions, and pleasures that made identity visible. A palette shaped by childhood, culture, joy, dreams, places and thi that made you feel most alive. From unwrapping a stack of Lifesavers to wearing your favorite shirt.
This color identity, living inside of you as a palette, creating an irresistible attraction to colors that feel like they belong to you. Colors that helped shape your personal sense of beauty, harmony, and belonging in the world.
A bag ready to be unpack and create a world of your own starting with your home.
When we ignore our Color Baggage and choose through the eyes of others, it becomes almost impossible to choose the right paint color because you are looking for a feeling, not a color.
This feeling cannot be fulfilled by anyone else's life but your own.
Before we birth a life we love we must first know we belong.
We must feel rooted enough to trust ourselves, hear our own desires, and create from our own nature, nurture, and life experiences rather than someone else's expectations.
Instead of asking you to compare yourself to someone else's budget, furniture, or lifestyle, I want you to keep your eyes on your own coloring page.
Other people's homes are not for judgment or comparison. They're not for content.
You have a palette of beautiful feelings ready to be unpacked and painted.
XO Gretchen
The Color Baggage Experience begins with a video introduction, followed by a guided journal and Palette Films that help you uncover your unconditional Color Baggage.
Through a series of reflections and color exercises, you'll learn to see color in your own home and recognize the palette that already belongs to you.
Most people think they are choosing a paint color.
What they are really looking for is a feeling, not a color.
This experience helps you discover color in relationship to your own light, belongings, and memories, at home where your colors belong.
Your home becomes the palette.
Colors under artificial light and surrounded by other people's baggage won't resonate with your true light.
Because you are not looking for a color.
You are looking for a feeling.
And this feeling cannot be fulfilled by anyone else's life but your own.
Instead of asking you to compare yourself to someone else's budget, furniture, lifestyle, or taste, I want you to focus on your own Color Baggage.
People who go through this experience share their home with family and friends, the people who belong in their life.
We believe their homes are theirs to share, not content for others to judge or compare.
What we do share is how they felt once their home became the palette.
Because it's not about how a room looks.
It's about the feeling it creates.
No.
Paint matching can recreate a pigment, but it cannot recreate the way color behaves, reflects, and harmonizes within your home.
Substituting the paint compromises the result.
Because when you are creating a feeling, not a color, every detail matters.
That stays entirely inside your framework and uses your language rather than introducing new concepts. The strongest sentence remains:
You are looking for a feeling, not a color.