SAME ROOM.
SAME BELONGINGS.
DIFFERENT WORLD.

COLOR REMODELING
BY GRETCHEN SCHAUFFLER

Color is how Mother Nature makes us fall in love with life and why coloring is one of the first things we teach children to do. It is often a child's first experience of making something they feel proud of, quietly building confidence and ownership.

The colors you've been drawn to your entire life.
Not because someone told you they were beautiful.
Because they already belonged to you.

Color Baggage invites you to trust yourself—your color experiences, attractions, memories, and natural environment—to recolor the light in your home with paint and remodel your home overnight. with buckets of Gretchen paint.

Luxury may be quiet. But color sings.

MAKE YOUR HOME FEEL LIKE A MILLION BUCKS, NO MATTER HOW GREAT OR SMALL.

When you choose this experience you are choosing yourself—and Gretchen’s 25 years of expertise, experience, and craftsmanship.

WHAT TO KNOW


Why is this different from other color consultations?

Everything.

Gretchen Schauffler is a Color Baggage expert who has personally helped over 4,000 homeowners unpack their color baggage and recolor their homes based on the color identity already living inside them as a palette. This palette creates an irresistible attraction to colors that feel like they belong to you, colors shaped by your memories, your belongings, your light, your beauty, your harmony, and your sense of belonging in the world. It’s not hard to choose a paint color. What’s hard is knowing who you are and what you want to do with all that baggage.

Why don’t you show before-and-after photos?

Because your home is not content for other people to judge, compare, or consume. Instead of asking you to measure your home against someone else’s budget, furniture, lifestyle, or taste, this experience asks you to focus on your own Color Baggage. The people who go through this experience share their homes with family and friends, the people who belong in their lives.

What we share is not the before and after. What we share is how it felt when their home became the palette. Because it is not about how a room looks. It is about the feeling it creates.

Can my painter use another paint brand?

No. Paint matching can recreate a pigment, but it cannot recreate the way color behaves, reflects, and harmonizes inside your home. Substituting the paint compromises the result.When you are creating a feeling, not just choosing a color, you are choosing yourself—and Gretchen’s 25 years of expertise, experience, and craftsmanship.

Discover how color can make everything you already own instantly feel good.
Trust the process Gretchen uses to make a home look and feel more valuable.
Bask in a home that feel like a million bucks. No matter how great or small.

YOU ARE BORN TO KNOW

Color was the beginning. Knowing became the destination

I was born Gretchen Lizzette Rosario Artau Natal in sunny, colorful San Juan, Puerto Rico. As an only child, with one mother and one grandmother, I was uprooted and transplanted into the gray-filtered light and rugged skylines of the Pacific Northwest. For years, I stood out like a lime-green thumb until I realized I was not the wrong color palette. I simply had to step into my own limelight.

When my children were born and I painted a nursery for the first time, what I knew about color became my path to self-actualization—not because I loved decorating, but because using paint to color my home in shades of belonging helped me belong, become, and welcome them into a world of my own.

That is how I came to understand that I was destined to have a colorful past, that everyone else has one too, and that life is the palette. That is how I belonged, became, and learned to bear what I knew—then helped others do the same.

For more than two decades, I have helped humans translate color, memory, attraction, emotion, and personal experience into homes that feel like their own. My work has always been about giving language and form to what people already know but cannot yet express..

Want to really get to know me?

Visit gretchenschauffler.com